Sam Burgess
Business Mentor, Strategist & Life Coach
Hey, I’m Sam — a business mentor, strategist and writer helping creative entrepreneurs get out of their own way and build businesses that actually fit their lives. I support founders who are smart, experienced and so done with generic advice. You’re not starting from scratch — you’re just stuck in your head, second-guessing your next move, or overthinking yourself into inaction. I help you cut through the swirl and take strategic, sustainable action — combining Human Design, psychology and practical business strategy to get you moving again (without burning out or betraying yourself in the process). I write Strategy with Soul, my weekly Substack newsletter and paid membership, where I share real talk and resources on building a values-led business — voice notes, Notion templates, mindset reframes, the lot. Before this, I spent years as a content marketing expert and Instagram strategist, running a top business podcast and speaking on stages across the UK and before that I worked in retail head offices for ten years, in a variety of business development positions including HR and Marketing. As a mum of one who works two-days a week, these days, I prefer slower mornings, honest conversations and writing things that make people go “I thought it was just me.” Ways to work with me: ▸ The Expansion Mentorship™ – for established entrepreneurs ready to refine, simplify or scale ▸ Start & Sustain Mentorship™ – for new business owners turning their idea into income ▸ Clarity & Action Sprint™ – one-off strategy session to get unstuck, fast ▸ Strategy with Soul – my business membership on Substack Who I work best with: ✔ Creatives, founders and deep thinkers ✔ Product or service based businesses ✔ Corporate escapees starting over ✔ Overthinkers, perfectionists and high-achievers ✔ Anyone who wants clarity without chaos Want to stop swirling and start moving? Let’s connect.
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"Samantha has so many wonderful tools in her toolbox that make her a phenomenal coach! Spending 4 months working 1-on-1 came at a time where I not only needed to focus on specific goals, but I needed someone to bounce ideas off of, loved the accountability and so appreciate the future dreaming and planning. If you're ready to kick your goals. into high gear, Sam is supportive, intuitive, knowledgeable and just a pleasure to work with. Loved my time with her and can't recommend her enough!"
Working with Sam is such a pleasure and such a positive experience. She has 100% helped me get "unstuck". I now have vision, clarity, purpose, direction and a plan! Before working with Sam I had none of that, I felt I was treading water in the dark, not a nice place to be. I am now energised and have my spark back! What I like most about working together are the practical action points Sam suggests (always spot on) and the encouraging feedback/support on Whatsapp in between sessions. I cannot recommend Sam highly enough! Thank you Sam.
I contacted Sam after finding her and reaching out on Instagram. I was impressed with her website and from the initial call I knew she’d be a great fit for me and my business. After working alone for a couple of years I felt I needed guidance and direction to help me see where I could take the business and how I could evolve. Sam listens, understands and has some great ideas to bounce off. Having her to be accountable to has really helped me see where I want to take the business, but equally on a personal level as to where I see myself and my future. I’m incredibly grateful for our sessions and will continue to implement our ideas, and certainly won’t lose touch. An enormous Thank you Sam as you’ve helped me more than you know. Prepare to be inspired x
Sam’s positive energy and honesty made it so easy and wonderful to work with her. I truly looked forward to each of my sessions. After each call I came away feeling energized, had a plan ready and knew she would hold me accountable. She was brilliant at breaking down any challenges I was facing and always coming up with solutions for me to take the next step. She gave me the clarity I was looking for and the confidence to keep going. I would highly recommend working with her. Thank you Sam!
Sam is amazing! Since starting our coaching/mentoring sessions my business has completely transformed. She has given me the confidence, practical advice and contacts to push my business into a direction I am really happy with and I now really truly feel like I understand where I am going with it and what I want to offer. For the first time ever I now have more sales on my own website than on the marketplaces I sell on and I can put that down to all of the changes we worked out together in our mentoring sessions. Thank you so so much :)
Such an interesting experience doing a human design session with Sam. Her knowledge and intuition are quite profound
Beautiful, affirming, conscious and in tune. Sam's support during some steady transitions in my life, gave me the focus, empowerment and confidence I needed to set out clear goals and achieve them. She's a truly well equipped and inspiring woman, filled with an effortless authenticity to inspire and navigate growth. Forever thankful for her positive outlook of the world. We need more Sams out here!
Sam's help has been invaluable. She helped me to identify what matters most to me, how I work best and encouraged me to make those big decisions I otherwise would have been too scared to take. In essence, she's shown me the real me. I absolutely loved her human design input but also her range of experience both in coaching and in the corporate world. I would highly recommend her support.
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